Case Study Development October 13, 2023

Fungi Monterrey

Fungi Monterrey, a company focusing on mushroom extract commercialization, faced challenges with their nonfunctional old e-commerce platform. We stepped in, rebranded the entire page, and optimized its SEO to enhance visibility and performance.

A single cross ecommerce with a harmonised UX flow that help people embrace their identity and buy their products through interaction.

Task

Our goal was to build an e-commerce platform for increased sales, attractiveness, and local SEO positioning. We focused on creating a unified and engaging user experience across platforms, incorporating play and interaction to align with the new identity system.

  • Strategy

    Design Sprints, Workshops

  • Design

    Product Design, Prototyping

  • Production

    Design Sprints, Documentation

  • Platforms

    Desktop, iOS, Android

Before After
⬤ 01. Challenges

Getting an extra revenue of
local customers engaged in
an effective ecommerce, by
allowing them to buy quickly.

Our company is dedicated to cultivating gourmet mushrooms, addressing urgent health and environmental challenges. We leverage our expertise and passion to create high-value-added products.

At Fungi Monterrey, we strive to lead the mushroom-derived products industry by developing innovative solutions for consumer well-being, committed to high-quality, sustainability, health, and collaboration.

⬤ 02. Experience

A fluid visual user
experience with a
new solutions.

Our improved e-commerce platform ensures a smooth and enjoyable shopping journey for every user, making it easier than ever to discover and purchase premium mushroom extracts.
Navigating the user-friendly interface is now a delight, with seamless browsing and simplified product exploration.

Color palette

/ Foundations
Primary
#004D40
SCSS var
$tealgreen

R 0
G 77
B 64
   

Teal Green

Beige
#F6CE74
SCSS var
$apricot

R 246
G 206
B 116
  
Golden Beige
Grey
#ACC12F
SCSS var
$olive

R 172
G 193
B 47
  
Olive Green
Black
#F8F8FF
SCSS var
$ice-white

R 248
G 248
B 255
   

Ice White

Typography

/ Scales

Typefase
Poppins

Usage
Headlines

Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz 0123456789

Typefase
Poppins

Usage
Headlines

With more than 16+ years of experience, our team has become a leader in digital design and innovations.

Typefase
Poppins

Usage
Headlines

With more than 16+ years of experience, our team has become a leader in digital design and innovations.
⬤ 03. Mobile Experience

Putting our focus on
changing the way people
think of mobile experience.

Let's get in touch,
we respond fast.

Ready to work together?
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